The idea was ours. The script was ours. The location was ours. The gear was ours. The actor wasn’t ours, but we chose him. The spot for Omni Finances is the outcome of the client’s full confidence in our foxy slyness. This is how we do it!
When making this spot, we were responsible for everything but the script. However, an attentive and skilled observer will spot that the credit for the “WOW” effect mainly goes to the motion design we added. The only thing we regret is that it wasn’t us flying the drone across the Chicago and Philadelphia skies.
A total of 13 people were involved in making the ad for KOMANDOR. We were responsible for equipment operation, lighting, and professional camerawork. Luckily, doing up the tie was not our job; otherwise the final effect wouldn’t be so impressive. The spot for KOMANDOR is the right people in the right places.
The Way Forward Conference
We were the most attentive listeners and the most insightful observers from all the audience, and to top it all – we’ve got everything on tape. Behold the most glorious moments.
The AGHacks coverage was a real challenge to be taken up by the most courageous souls – while on set, we had to face dragons, tigers, robots, and weapons. We’ve learned our lesson – we’re trying to persuade Spielberg to direct the next edition; but for now, here’s our coverage of this wild event.
Storytelling is a valuable art of contemporary marketing. Presenting the history of a warehouse-building company is no mean feat either. With the words “ars longa, vita brevis” on our mouths, we decided to take up this challenge. Here’s the outcome of 3 days with all of our filming contraptions round Warsaw’s corners plus 2 days of solid shooting in Poznań. To make this video, we teamed up with Fake and SkyConcept.
One day, a client came to us and said that he wanted to design comfortable jeans for people who have fat thighs due to physical exercises. To us, the idea was crystal clear, and the goal was precise. This specific jeans cut was also a chance for us. We had one minute forty seconds to move people’s hearts, open their eyes to the crossfitters’ problem, and shake the audience’s wallets – which is usually the case on Kickstarter. People were very generous with their donations.
Mercedes-Benz WOŚP 2016
During a single day of the 24th Finale of the Great Orchestra of Christmas Charity, we managed to shoot time lapses, conduct interviews, edit the coverage of the presence of Mercedes-Benz at the Palace of Culture and Science, and make the 15-second short that aired during the live broadcast in the TVP studio. Phew! Several million Poles watched our film, so there was no room for hesitation or dead battery blunders. That day, we were all part of the colorful chaos aimed at helping children!
PZU - “SAY ‘NO’ TO ROAD SPEEDERS”
Not only have the nutjobs from VML contributed to publicizing an urgent social issue, but this campaign won them the most important awards in the advertising industry. We summarized the initiative, giving such impressive figures a bit of splendor (light, to be precise), pace (edition), and human touch (interviews).
Just look at the smile on this girl’s face!
That’s why we created this video – with the little ones, for the little ones.
Our job was to make a spot promoting a mobile app that helps detect abnormalities in child’s development.
Licence to connect
Her Conference Majesty granted us a license to make this spot. However, her terms were truly royal – in only a few hours from the moment we were assigned to this task, we had to prove that we deserve her trust. That’s how this unusual conference ‘making of’ was done.
After the render, we treated ourselves to a little bit of “shaken, not stirred”.
The Way Forward
Shedding a pleasant light on a serious issue – that’s the main challenge for our team during the making of this video.